TERMS OF SERVICE

Muriel Touati LLC d/b/a Muriel Touati Digital Studio

Last updated: September 2026

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1. Scope and Applicability

These Terms of Service (the “Terms”) govern the purchase and use of services offered by Muriel Touati LLC d/b/a Muriel Touati Digital Studio (“Muriel Touati Digital Studio,” “we,” “us,” or “our”).

These Terms apply to services purchased directly from us, including services purchased through our website, Stripe Payment Links, or other online checkout systems, unless a separate written agreement applies to the relevant service.

By purchasing a service, completing an online checkout, checking an acceptance box where provided, or otherwise expressly accepting these Terms, you agree to be bound by them.

Certain services may be subject to additional or specific terms, as described below.

2. Services

We provide digital marketing, online marketing and business development services, which may include, depending on the service purchased:

individual coaching and consulting;
digital marketing strategy;
LinkedIn strategy and marketing;
client acquisition and lead generation;
content and visibility strategy;
social media services;
website-related services;
SEO and related digital services;
marketing implementation and support;
training, educational content and other related services.

The exact nature, scope and deliverables of a particular service depend on the service purchased and, where applicable, the specific documents governing that service.

We reserve the right to modify, update or discontinue individual services from time to time.

3. Individual Coaching Sessions

Individual coaching sessions are purchased directly through the applicable checkout or payment link.

For a standard individual coaching session:

The Client pays for the session online.
Payment confirms the purchase.
The Client receives a link to schedule a 45-minute session.
The session is conducted remotely with Muriel Touati.

No separate Order Form or service agreement is required for a standard individual coaching session unless expressly stated otherwise.

Coaching may cover topics including digital marketing, online marketing, LinkedIn, client acquisition, content, positioning, visibility, social media, websites, SEO, online business development and related subjects.

Scheduling and Rescheduling

The Client is responsible for scheduling the session using the booking link provided after payment.

If the Client needs to reschedule, a request should be made sufficiently in advance of the scheduled session and is subject to availability.

A missed session without reasonable prior notice may be considered used and will not be refunded.

Refunds

Payments for coaching sessions are non-refundable, except where a refund is required by applicable law or expressly agreed in writing.

4. Digital Marketing Services

For digital marketing and other professional services requiring an ongoing engagement, the services provided to the Client will be defined in a separate Order Form, Service Agreement, and/or applicable Appendices, as relevant.

The applicable Order Form identifies the services selected by the Client and forms part of the contractual framework governing the engagement.

The Client may be required to sign the applicable Order Form and Service Agreement before work begins.

These Terms do not replace or duplicate the terms contained in those specific agreements.

Where a separate agreement applies, the specific agreement governs the details of the engagement, including the scope of services, deliverables, fees, payment terms, term and other service-specific provisions.

Order of Precedence

If there is any conflict between these Terms and a separate written agreement signed by the parties specifically for a service, the specific written agreement will prevail with respect to that service.

The applicable Order Form and Appendices form part of the contractual documentation for the relevant engagement.

Other programs, courses, training products or services may also be subject to specific terms presented to the Client at the time of purchase or enrollment. Where applicable, those specific terms will govern the relevant product or service.

5. Fees and Payment

The price of each service is the price displayed or otherwise communicated to the Client at the time of purchase or specified in the applicable Order Form or agreement.

Unless otherwise stated:

payment is due according to the terms applicable to the service;
payments must be made using the payment method made available by us or specified in the applicable agreement;
fees are non-refundable except where expressly stated otherwise or required by applicable law.

For services governed by a separate Service Agreement, the payment terms contained in that agreement apply.

We reserve the right to change our prices for future purchases. A price change will not affect a purchase already completed or an existing engagement except as expressly provided in the applicable agreement.

6. Cancellation, Rescheduling and Termination

Cancellation, rescheduling and termination terms may vary depending on the service.

For individual coaching sessions, the rules in Section 3 apply.

For services governed by a separate Service Agreement, the cancellation and termination provisions of that agreement apply.

If the Client materially breaches these Terms or the applicable service agreement, we may suspend or terminate access to the relevant service, subject to applicable law and the terms of the applicable agreement.

Termination or suspension due to the Client's breach does not automatically create a right to a refund.

7. Client Responsibilities

The Client agrees to:

provide information reasonably necessary for the performance of the services;
provide accurate and complete information;
respond within a reasonable time when information, approvals or decisions are required;
provide access to relevant accounts, platforms or materials when necessary and authorized;
review and approve materials when approval is required;
comply with applicable laws and regulations in connection with the Client's business and use of the services.

The quality and effectiveness of certain services may depend on the information, access, cooperation and decisions provided by the Client.

We are not responsible for delays caused by the Client's failure to provide information, approvals, access or other cooperation reasonably required to perform the services.

8. No Guarantee of Results

Our services provide expertise, guidance, strategy, education, implementation and/or support, depending on the service purchased.

However, we do not guarantee any particular business, financial, marketing, sales, traffic, lead generation, audience growth, revenue, profit, visibility, conversion, search-engine ranking or other result.

Results depend on numerous factors outside our control, including the Client's business, market, offer, pricing, execution, resources, competitors, audience, technology, platforms and external market conditions.

Any examples, testimonials, case studies or previous results presented by us are illustrative only and do not guarantee that the Client will obtain the same or similar results.

The Client remains responsible for business decisions and for the implementation of recommendations provided through the services.

9. Intellectual Property

Unless otherwise agreed in writing, all intellectual property rights in our original materials, methodologies, frameworks, processes, templates, documents, training materials, content, designs, strategies and other materials created or provided by us remain our property or the property of the applicable rights holder.

The Client receives a limited right to use materials specifically provided to the Client for the Client's own business purposes, subject to any restrictions contained in the applicable agreement.

The Client may not, without our prior written permission:

resell our materials;
reproduce or redistribute our proprietary materials as a product or service;
publish or commercially exploit our proprietary methodologies or materials;
provide access to paid resources to unauthorized third parties;
copy or substantially reproduce our proprietary training or educational content.

Where a specific Service Agreement or Appendix contains different intellectual property provisions, those provisions apply to the relevant service.

Nothing in these Terms transfers ownership of our intellectual property to the Client unless expressly stated in writing.

10. Client Materials and Content

The Client retains ownership of materials, information, documents, data, content and other materials supplied by the Client (“Client Materials”).

The Client grants us the limited right to use Client Materials solely to the extent reasonably necessary to provide the purchased services.

We will not use confidential Client Materials for public marketing purposes without the Client's permission, unless otherwise expressly agreed in writing.

Any use of testimonials, photographs, recordings, case studies or other Client content for marketing purposes will be subject to the applicable authorization or agreement.

11. Confidentiality

Each party agrees to treat confidential information received from the other party as confidential and not to disclose it to third parties except:

with the other party's permission;
where disclosure is reasonably necessary to provide the services;
where required by law; or
where the information is already publicly available through no breach of confidentiality.

This obligation does not apply to information that was already lawfully known, independently developed, publicly available, or lawfully obtained from another source without a confidentiality obligation.

Specific confidentiality obligations contained in a Service Agreement will prevail for that engagement.

12. Third-Party Platforms and Services

Our services may involve or depend on third-party platforms, software or services, including social media platforms, advertising platforms, website platforms, hosting providers, email platforms, analytics tools, payment processors and other technology providers.

We do not control third-party platforms and cannot guarantee their continued availability, functionality, policies, algorithms, pricing, security or performance.

Changes, interruptions, restrictions, suspensions or failures affecting a third-party platform may affect the services or results and will not, by themselves, constitute a breach of these Terms.

The Client remains responsible for complying with the applicable terms and policies of third-party platforms used in connection with the Client's business.

13. Privacy and Personal Data

Our collection and use of personal information is governed by our separate Privacy Policy, which is incorporated into these Terms by reference where applicable.

The Privacy Policy explains how personal information is collected, used, stored and processed.

The Privacy Policy does not replace the contractual terms governing the purchase of services.

14. Disclaimer

To the fullest extent permitted by applicable law, our services and materials are provided based on the scope of the service purchased and without any guarantee that they will achieve a particular commercial or business outcome.

We do not provide legal, tax, accounting, investment, medical or other regulated professional advice unless expressly stated otherwise and legally authorized to do so.

The Client should obtain advice from an appropriately qualified professional where such advice is required.

Nothing in these Terms excludes any warranty, right or protection that cannot legally be excluded.

15. Limitation of Liability

To the fullest extent permitted by applicable law, we will not be liable for indirect, incidental, special, consequential or punitive damages, or for loss of profits, revenue, business opportunities, data or goodwill arising from or relating to the services.

We will not be responsible for losses resulting from:

the Client's business decisions or implementation;
inaccurate or incomplete information provided by the Client;
third-party platforms or services;
events outside our reasonable control;
changes in algorithms, policies or functionality of third-party platforms;
the Client's failure to follow recommendations or provide required cooperation.

Nothing in these Terms limits liability to the extent such limitation is prohibited by applicable law.

For services governed by a separate Service Agreement, any specific limitation of liability contained in that agreement will apply.

16. Indemnification

To the extent permitted by applicable law, the Client agrees to indemnify and hold harmless Muriel Touati LLC, its owners, officers, employees, contractors and agents from claims, losses, liabilities and reasonable expenses arising from:

the Client's unlawful use of the services;
the Client's violation of these Terms or an applicable agreement;
the Client's violation of the rights of a third party; or
materials or information supplied by the Client that infringe the rights of a third party.

This provision does not apply to losses caused by our own gross negligence, willful misconduct or other liability that cannot legally be excluded.

17. Force Majeure

We will not be liable for failure or delay in performing our obligations where such failure or delay results from circumstances reasonably beyond our control, including natural disasters, fire, power or telecommunications failures, governmental actions, war, civil unrest, epidemics, strikes, major technology failures or failures of third-party services.

Where reasonably possible, we will take commercially reasonable steps to mitigate the effects of such an event.

18. Changes to These Terms

We may update these Terms from time to time.

The version applicable to a purchase is generally the version presented to and accepted by the Client at the time of purchase, unless an applicable agreement expressly provides otherwise.

Changes to these Terms will not retroactively modify the contractual terms of an existing engagement where those terms are governed by a separate signed agreement.

19. Governing Law and Dispute Resolution

These Terms are governed by the laws applicable to the State of New York, United States, without regard to conflict-of-law principles, except where mandatory applicable law provides otherwise.

For services governed by a separate Service Agreement, the dispute-resolution and governing-law provisions of that agreement will apply.

Nothing in this section limits any rights that cannot legally be waived.

20. Severability

If any provision of these Terms is found to be invalid, unlawful or unenforceable, that provision will be enforced to the maximum extent permitted by law and the remaining provisions will remain in full force and effect.

21. No Waiver

A failure or delay by either party to exercise a right under these Terms will not constitute a waiver of that right.

A waiver is effective only if expressly made in writing.

22. Entire Agreement and Order of Precedence

For services purchased directly through an online checkout and not subject to a separate written agreement, these Terms, together with the applicable purchase information, constitute the agreement between the Client and Muriel Touati LLC regarding that purchase.

For professional services governed by a separate Service Agreement, the contractual documents applicable to that engagement include, as relevant:

the Service Agreement;
the applicable Order Form;
the applicable Appendices or Addenda; and
these Terms.

In the event of a conflict, the specific signed agreement and its applicable Order Form, Appendices or Addenda will prevail over these general Terms with respect to that specific engagement.

Specific terms applicable to a particular course, program or service may also prevail over these general Terms where expressly stated.

23. Electronic Acceptance

Electronic acceptance, including checking an acceptance box, clicking an acceptance button, completing an online purchase, signing electronically, or otherwise confirming acceptance, constitutes acceptance of these Terms to the extent permitted by applicable law.

The Client agrees that electronic records and communications may be used to evidence the transaction and contractual relationship.

24. Language

These Terms are available in English and French.

For a service purchased in English, the English version will govern in the event of a discrepancy.

For a service purchased in French, the French version will govern in the event of a discrepancy.

25. Effective Date

These Terms are effective as of September 2026 and remain applicable until replaced by an updated version.